Encourage your team to express their creativity with Think Art, a unique team building activity that combines art and customer profiling. Each team receives a 3D object as their canvas and paints in primary colors, black, and white, to transform customer insights into expressive artwork. A dynamic and engaging way to explore the link between colors, emotions, and customer understanding.
Location
Indoor / Outdoor
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Duration
1.5 to 2 hours
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Group size
4 to unlimited
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Price
On request
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Each team is provided with a 3D object as their canvas, along with paints in black, white, and primary colors. After a short introduction to contrast, artistic styles, and color theory—focusing on how colors impact emotions—teams select a customer profile and plan how to represent it visually. They sketch their idea and bring it to life with paint.
Once completed, all pieces are exhibited in a group art gallery. Teams present their work, explaining how it reflects the chosen customer profile. The activity fosters creativity, collaboration, and a deeper understanding of clients in a playful and artistic setting.
Expected outcomes:
- Understand the emotional impact of color
- Use visual storytelling to interpret customer personas
- Enhance collaboration and listening skills
- Practice group consensus under time pressure
Included in the experience:
- Briefing on art theory and color psychology
- All painting materials and 3D canvases
- Professional facilitation and event support
- Final team gallery and presentation
Not included:
- Transportation
- Catering (optional)
Practical information:
- Format: collaborative
- No artistic experience needed
- Ideal for: marketing workshops, offsite events, team training
- Activity available upon reservation only